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With vaccine rollouts underway, the leading producer of industry events has outlined the year ahead.
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MFV Expositions, the world’s largest producer of franchise expos, has announced its 2021 schedule for franchise-focused industry events.
Franchise Expo Nashville is set to take place May 6 - 7, 2021, and all indications are that the expo will exceed its original projections for both exhibitors and attendees.
The International Franchise Expo, the world’s definitive franchise event now in its 29th year, will take place in New York City from September 24 - 25, 2021.
And last but certainly not least, Franchise Expo Houston will wrap up the schedule on October 29 - 30, 2021, and will take advantage of one of the strongest markets for business and economic growth.
“Like many event producers, we spent much of 2020 juggling our schedules,” said Sheila Fischer, Vice President of MFV Expositions. “Still, we were determined to continue with our core mission – delivering qualified leads to our partners.”
All of the above events will operate with a hybrid model, offering a live experience alongside a dynamic online platform. Educational programming will also be available on-demand for attendees who choose to join from home.
Franchise Expo West in Phoenix will return in Spring 2022, with Franchise Expo South in Miami Beach taking place in Fall 2022.
“I want to personally thank our sponsors, the International Franchise Association, exhibitors, and partners for their patience and understanding during these unprecedented times,” said Fischer. “Also, I want to assure everyone the events will include all safety precautions necessary at the time and be they will be the world-class events that you’ve grown to expect.”
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