global franchise newsletter sign up graphic

Stay in the know and receive the latest international franchising news, insight and investment opportunities

close catfish

How Fantastic Services thrives by harnessing technology

How Fantastic Services thrives by harnessing technology

The services franchisor is bringing innovation to Australia.

Keep up to date with the latest Global Franchise News sent straight to your inbox. Sign up here.

Content Partnership*

Fantastic Services, one of the most technologically advanced companies in the franchise industry, demonstrated a great performance during the pandemic and continues that in a straight line. The company founders Anton Skarlatov and Rune Sovndahl reveal that the secret behind the brand’s success is the so-called ‘Copenhagen agreement’.

Anton says, “Rune Sovndahl and I committed to investing 80 per cent of all profit back into the business. I must tell you that it wasn’t easy in the first three to four years. But what kept us going was that we didn’t want to run a company that misses half of the opportunities, but its owners drive expensive cars and live in fancy properties.”

Since establishing the company in 2009, Rune and Anton have had the vision of combining cutting-edge technology with marketing expertise, and completely transforming how people and businesses book these services.

During the past 12 years, they’ve invested over $20m in building custom solutions created explicitly for the needs of its customers and franchisees.

“Cutting-edge technology is one of the most attractive benefits that we provide our franchisees”

By following the Copenhagen agreement, Fantastic Services specializes in cleaning, gardening, pest control, and tradesman services. It currently has more than 530 franchisees, stretching over three continents.


Fantastic Services has built custom software that addresses the specific needs of its franchisees and is an all- in-one platform to manage team and client communication. In essence, it connects all the data from two apps (for clients and franchisees) with the brand’s customer care center, allowing franchisees to track and handle each step of the process.

The company has spent over a decade perfecting the way bookings and scheduling are made with constant updates to its technological solutions. Its unsurpassed devotion to automating the business is already reaping benefits by making the customer journey as smooth as possible. At the same time, it cuts out the need for human monitoring, and consequently, on operating costs.

According to Jenny Farenden, franchise marketing director at Fantastic Services: “Cutting-edge technology is one of the most attractive benefits that we provide our franchisees.”

Fantastic Services offers investors three different options – working, area development, and master franchise. The working franchise is the most affordable opportunity. It involves running a single unit or managing a couple of teams while still operating on-field.

The area development franchise model gives franchisees the exclusive rights to sub-franchise and develop the brand in a particular city in Australia. The master franchise option, meanwhile, guarantees the rights for a whole new country.

If you want to be part of a business that continues to grow, implements new ways of communication and launches new strategies and services, then Fantastic Services is the right choice for you.


Established: 2009

Number of franchised locations: 530+

Location of units: Australia, U.K., U.S.

Investment range: From £6,500

Minimum required capital: From £1,500

Contact: 0203 7463 106,

you may be interested in

franchise directory

  • TaxAssist Accountants

    Business & Professional Services, Financial Services, <100K, Featured

  • Cafe2U

    Food & Catering, Coffee, Take-away, <100K, Featured

  • 800 Pizza

    Food & Catering, Fastfood, Pizza, Take-away, Featured

view more
Connect with Linkedin Logo
Global White Logo Click Here
Close button


Any of the information we collect from you may be used in one of the following ways: To personalize your experience (your information helps us to better respond to your individual needs) To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you) To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs) To process transactions your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested. To administer a contest, promotion, survey or other site feature To send periodic emails The email address you provide for order processing, will only be used to send you information and updates pertaining to your order. Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.


We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers.


Yes (Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information. We use cookies to help us remember and process the items in your shopping cart, understand and save your preferences for future visits, keep track of advertisements and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.


We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.


Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.


We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.


This online privacy policy applies only to information collected through our website and not to information collected offline.


Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website at


By using our site, you consent to our online privacy policy.


If we decide to change our privacy policy, we will post those changes on this page


If there are any questions regarding this privacy policy you may contact us using the information below. All correspondence relating to the Website should be sent to: Global Franchise 21/23 Phoenix Court Hawkins Road Colchester Essex CO2 8JY Email: