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The flagship site is the first commercial gym in the world to obtain LEED Platinum certification.
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“When we acquired Gold’s Gym through the Chapter 11 process nine months ago, we were driven to invest in a way that honored the brand’s iconic legacy while returning a pioneering leader to its rightful place – once again ahead of its time with the very best fitness amenities on the planet,” said Rainer Schaller, founder and CEO of RSG Group.
“Our Berlin flagship represents the contemporary redefinition of the brand and product concept to the highest degree of perfection, and it sets the stage for a whole new ‘golden era’ for Gold’s Gym.”
Touted as the ‘gym of the future’, this new site covers 55,000 square feet and was designed with insight gained from the brand’s social media partnership with workout icon, Lou Ferrigno. Among its special features are:
“While many fitness brands spent the past year pivoting away from brick-and-mortar gyms as a result of the pandemic, RSG Group spent time and resources designing the perfect gym for a post-COVID world,” said RSG Group North America president and Gold’s Gym CEO, Sebastian Schoepe.
“It’s only fitting that the iconic Gold’s Gym brand would be the one to bring this vision to life, and we anticipate more big things to come in this next chapter of Gold’s Gym’s global fitness legacy.”
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