global franchise newsletter sign up graphic

Stay in the know and receive the latest international franchising news, insight and investment opportunities

close catfish

Franchise watch: TRIB3 is fusing experience and results

Franchise watch: TRIB3 is fusing experience and results

The boutique fitness model, but not as you know it.

Keep up to date with the latest Global Franchise News sent straight to your inbox. Sign up here.

Content Partnership*

The events of the last 12 months have certainly posed challenges and expedited change in all industries. In the fitness sector, facilities of all shapes, sizes, and offerings have had to adapt to distancing measures, enhanced hygiene processes, and other key safety procedures. But the pandemic has also shone a spotlight on the fitness industry as a positive force for change.

One of the most important messages for the fitness industry and for the public at large, throughout the pandemic, has been that being physically active is crucial to long-term health and staying fighting fit. The team at boutique fitness franchise, TRIB3, continues to move forward to keep growing its global family and get more people around the world moving – with its unique business model it is able to be extremely resilient to distancing measures while not compromising on the experience customers know and love.

INTRODUCING VOLUME BOUTIQUE

TRIB3 is an exciting ‘volume boutique’ model fusing 45-minute zoned HIIT workouts and industrial-luxe design to create an unforgettable boutique workout experience. TRIB3’s proprietary TRI training system, Treadmills, Resistance and Intensity, and unique studio design allows for 42 to 60 spots-per-session, facilitating a lower price-per-session for consumers to maximize the available target market and creating a fast, effective breakeven point for store owners even with distancing measures in place.

In the two months after reopening its U.K. stores, TRIB3 saw +80 per cent of pre-COVID usage and an average NPS score of 78, demonstrating the resilience and exciting potential of the business model.

At TRIB3, customers are guaranteed results, burning up to 1,000 calories per session. But they are also guaranteed to feel right at home, with social connection squarely at the heart of the brand.

Ultimately, inclusivity and community are some of the organization’s fundamental values so one of the things the TRIB3 team has been working on is how to make its business model as accessible as possible to support the seamless transition of the brand into new, global territories.

Chief development officer, Karl Dietrich, says: “The continued growth of the fitness sector is hugely important and franchising allows people who are wishing to start their own fitness facility to do it with less risk and continuous support, throughout the lifetime of their franchise business. The TRIB3 experience is purpose-designed as a ‘one studio, one workout’ offering creating one simple, compelling model. This allowed us the flexibility to adapt quickly and effectively to COVID-19 and associated distancing measures. It’s been imperative for us to develop COVID-secure processes to run our stores and support our franchisees and future master franchise partners.”

AS FLEXIBLE AS YOU NEED

The flexible TRIB3 model leverages demographic and locational analysis, delving into where prospective franchisees want to base themselves, to offer a tiered size and investment model.

This means that depending on where a store will be located and the capital available to support that venture, franchisees can choose to open a smaller, more focused workout studio, or with larger amounts of available capital, a full TRIB3 store which includes an expansive social area and full-service Mixology bar.

“In the two months after reopening its U.K. stores, TRIB3 saw +80 per cent of pre-COVID usage and an average NPS score of 78”

A smaller, focused studio has shown itself to be popular in highly residential areas while a larger, full-service store booms in corporate or high footfall locations. Either way, the fundamental TRIB3 studio and workout experience are always the same, as this is the thing that drives customers to come back time and time again.

This means that for franchisees, they can start their own TRIB3 for as little as £59,000 initial investment, and for master franchisees the process to recruit is simple and robust as the low levels of capital required opens up the largest possible audience.

MASTER FRANCHISING OPPORTUNITIES

Becoming a master franchise partner, with the ability to sub-franchise within your agreed country or own an exclusive country development agreement to open your own stores, means entering a booming and vital industry with the highest levels of support and operational excellence.

Boutique fitness represents the fastest growing proposition within the sector, indexing well with the large and influential Gen Z and millennial generations who, in 2018, represented around 70 per cent of membership/affiliation with boutique studios.

TRIB3 was created by one of the pioneers of the U.K. boutique market, Kevin Yates, and is underpinned by a highly experienced team with decades of collective experience in the fitness industry.

With a proven, scalable model that allows for a fast break-even in each and every store, TRIB3 is focused on expansion worldwide, recruiting for passionate, energetic master franchise partners to bring more people together through next-level workout experiences, worldwide.

In choosing to partner with TRIB3 as a master franchisee, you purchase the rights to develop an exciting, effective business that mirrors proven franchisor processes and a culture built around community, innovation, and results.

If you have the desire to join an industry that makes an increasingly important and positive impact worldwide with a model built for growth, then TRIB3 is the opportunity for you. With TRIB3 you’ll see fast, effective growth with a proven, volume boutique concept and an unforgettable brand. It’s time to lead the change. Your future starts today.

AT A GLANCE

Established: 2016

Number of franchised outlets: Five (of 12 outlets)

Location of all outlets: Sheffield, Leeds, Bristol, Helsinki, Moscow, Madrid: Cuzco, Basilica and Goya, Guangzhou, Edinburgh (opening Q1 2021), Manchester x 2 (opening Q1 2021)

Master franchisee investment level: Dependent on country and demographic model, please enquire for more information

Contact: franchise@trib3.co.uk

you may be interested in

franchise directory

  • TaxAssist Accountants

    Business & Professional Services, Financial Services, <100K, Featured

  • Cafe2U

    Food & Catering, Coffee, Take-away, <100K, Featured

  • 800 Pizza

    Food & Catering, Fastfood, Pizza, Take-away, Featured

view more
Connect with Linkedin Logo
Global White Logo Click Here
Close button

WHAT DO WE USE YOUR INFORMATION FOR?

Any of the information we collect from you may be used in one of the following ways: To personalize your experience (your information helps us to better respond to your individual needs) To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you) To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs) To process transactions your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested. To administer a contest, promotion, survey or other site feature To send periodic emails The email address you provide for order processing, will only be used to send you information and updates pertaining to your order. Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

HOW DO WE PROTECT YOUR INFORMATION?

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers.

DO WE USE COOKIES?

Yes (Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information. We use cookies to help us remember and process the items in your shopping cart, understand and save your preferences for future visits, keep track of advertisements and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.

DO WE DISCLOSE ANY INFORMATION TO OUTSIDE PARTIES?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

THIRD PARTY LINKS

Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

CHILDRENS ONLINE PRIVACY PROTECTION ACT COMPLIANCE

We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.

ONLINE PRIVACY POLICY ONLY

This online privacy policy applies only to information collected through our website and not to information collected offline.

TERMS AND CONDITIONS

Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website at globalfranchisemagazine.com/terms-conditions

YOUR CONSENT

By using our site, you consent to our online privacy policy.

CHANGES TO OUR PRIVACY POLICY

If we decide to change our privacy policy, we will post those changes on this page

CONTACTING US

If there are any questions regarding this privacy policy you may contact us using the information below. All correspondence relating to the Website should be sent to: Global Franchise 21/23 Phoenix Court Hawkins Road Colchester Essex CO2 8JY Email: subscriptions@aceville.co.uk