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Franchise watch: Neighborly’s brands enrich people’s lives with amazing experiences

Franchise watch: Neighborly’s brands enrich people’s lives with amazing experiences

Over the past four decades, Neighborly has developed a legacy of leadership in both home services and franchising.

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Over the past four decades, Neighborly has developed a legacy of leadership in both home services and franchising. With 28 brands, more than 4,500 franchises, and more than 1,000 associates worldwide, we truly have a global community that enriches people’s lives by delivering amazing experiences.

However, it is not just the reliability of processes and systems developed over the past 40 years that make for such dynamic franchise growth and brand recognition. Experience taught us that success comes from evolution and change, which is especially important in franchising.

Each new year brings new challenges and new growth opportunities. While experience gained along the way helps you better manage that growth, it doesn’t mean you’ll be fully prepared for every challenge.

TACKLING AN UNKNOWN FUTURE

Last year confirmed that we never know for certain what the future holds. Despite having repeatedly proven the essential nature of our family of brands in past economic turmoil, the onslaught of a global pandemic was definitely not something we – or any business, for that matter – were prepared for.

Now, over a year since the first COVID-19 shutdown, the home services industry has again proven itself recession-resistant. While brick- and-mortar-reliant businesses were forced to close – some of them for good – the need for plumbers, electricians, HVAC technicians, and other trades professionals never went away.

Business even spiked as people used their homes significantly more while sheltering in place. In turn, inquiries into home services franchising steadily rose, solidifying the industry as one of the most attractive franchise sectors in today’s new normal.

KEEPING UP WITH THE CUSTOMER

Nonetheless, while being essential means constant consumer demand for the types of services our brands provide, consumer preferences still change. And at Neighborly, with one of our key organizational values revolving around customer focus, we recognized that it was critical to keep the Neighborly experience as positive as possible for both our customers and our franchise owners despite marketplace circumstances.

In the last year, we transformed our operations in a number of ways. We introduced new safety protocols to keep both service professionals and homeowners safe; we added masks and gloves to uniforms, launched contactless payment and paperwork, virtual estimates, and more.

As we continued expanding our franchise network, we held “Meet the Team” sessions online, allowing teleworking prospects to still get the full Neighborly experience from our development and operations teams. All the while, we continued to Own The HomeTM with Neighborly.com by connecting homeowners in need of service with the Neighborly franchise nearest them, thus making the process easier for customers and more profitable for franchise owners.

By the close of 2020, Neighborly awarded nearly 400 new franchise agreements. Brand legacy and industry resilience may have played factors in this impressive growth, but the key ingredient to our success was our willingness to adapt. The traditions we were founded on are still present, yet our modern brand reflects the franchise owners and their customers of today.

THE AUTHOR

Words by Brad Stevenson, chief development officer for Neighborly.

AT A GLANCE

Established: 1981

Number of franchised outlets: 4,500+

Locations of units: United States, Canada, Australia, Austria, Germany, Ireland, South Africa, United Kingdom

Investment range: Varies by brand

Minimum required capital: Varies by brand

Contact: franchise@nbly.com

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WHAT DO WE USE YOUR INFORMATION FOR?

Any of the information we collect from you may be used in one of the following ways: To personalize your experience (your information helps us to better respond to your individual needs) To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you) To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs) To process transactions your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested. To administer a contest, promotion, survey or other site feature To send periodic emails The email address you provide for order processing, will only be used to send you information and updates pertaining to your order. Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

HOW DO WE PROTECT YOUR INFORMATION?

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be stored on our servers.

DO WE USE COOKIES?

Yes (Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information. We use cookies to help us remember and process the items in your shopping cart, understand and save your preferences for future visits, keep track of advertisements and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.

DO WE DISCLOSE ANY INFORMATION TO OUTSIDE PARTIES?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

THIRD PARTY LINKS

Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

CHILDRENS ONLINE PRIVACY PROTECTION ACT COMPLIANCE

We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.

ONLINE PRIVACY POLICY ONLY

This online privacy policy applies only to information collected through our website and not to information collected offline.

TERMS AND CONDITIONS

Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website at globalfranchisemagazine.com/terms-conditions

YOUR CONSENT

By using our site, you consent to our online privacy policy.

CHANGES TO OUR PRIVACY POLICY

If we decide to change our privacy policy, we will post those changes on this page

CONTACTING US

If there are any questions regarding this privacy policy you may contact us using the information below. All correspondence relating to the Website should be sent to: Global Franchise 21/23 Phoenix Court Hawkins Road Colchester Essex CO2 8JY Email: subscriptions@aceville.co.uk