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CBD retailer Elevated Wellness launches franchising program

CBD retailer Elevated Wellness launches franchising program

A budding concept in the CBD marketplace is looking to grow with franchisees.

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Elevated Wellness, an Austin-based pharmacy-produced CBD brand, has announced the launch of its franchising opportunity.

As part of the franchise package, prospective partners will receive an exclusive territory, access to branding tools, marketing tactics, ongoing operational support, and training.

“For anyone who has considered getting into the CBD market, now is the time,” said Kush Patel, CEO. “The CBD market is crowded and in the absence of regulatory requirements, there are a lot of poor quality, counterfeit products out there. Elevated Wellness offers prospective franchises something that no one else can – products rooted in pharmacy science and created and produced within a government-regulated lab.

“We offer a turnkey, affordable business model that allows franchise partners to step in and successfully operate with the backing of our support team.”

According to consumer research from Nielsen, the U.S. hemp-based CBD market was valued at around $2.25bn to $2.75bn in 2020, and could climb to as much as $6.9bn by 2025.

Legislation passed in 2018 which lifted regulations against industry hemp growth, but this opened the floodgates to several poorly organized brands. Elevated Wellness looks to differentiate itself with proprietary sourcing and extraction methods, as asll as products generated within a licensed pharmacy.

“CBD is medicine so it only makes sense that consumers have access to products made using medical-grade equipment in medically-approved facilities,” said Chris Adlakha, PharmD, COO of Elevated Wellness. “Our customers can trust they are getting the safe and potent products that meet their health and wellness needs.”

All of the labs in which Elevated Wellness products are formulated are ISO-5, USP-795, and USP-800 compliant.

“Our marketing initiatives are designed to help franchisees succeed,” said Shivam Patel, CFO. “Our team has more than a century of combined experience in the healthcare industry so franchisees will have access to our insights and marketing strategies that will help them grow their businesses and build loyal customers.”

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