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The global retail franchisor adds yet another region to its growing portfolio.
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7-Eleven has added the country of Laos to its continually growing portfolio of markets, as the expansive retail franchisor signs an exclusive master franchise agreement with CP ALL LAOS CO., LTD, a company under CP ALL Public Company Limited.
CP ALL now holds master licensing agreements to operate 7-Eleven stores in two adjacent Asian countries, having signed a licensing agreement with the brand more than 30 years ago in Thailand, and recently adding to its repertoire with an agreement signed for Cambodia earlier this year.
The first 7-Eleven-branded location in Laos is expected to open in Vientiane, the country’s capital city.
“With its remarkable success in Thailand, I can think of no one better than CP ALL to bring the 7-Eleven brand to consumers in Laos,” said 7-Eleven, Inc. president and CEO, Joe DePinto. “This relationship promises to bring additional jobs and economic opportunities throughout the region.”
To date, CP ALL operates more than 12,000 stores in Thailand, which is the second-largest market for the convenience store brand behind Japan. This figure contributes toward the more than 71,100 7-Eleven stores currently operating worldwide.
Laos is the 20th country that 7-Eleven either operates in or will soon operate in, with other key markets including the U.S., Canada, Mexico, Japan, South Korea, China, and the Phillippines.
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