Bella Italia

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Bella Italia has a history spanning over 40 years, and during 2017 we gave the brand a complete refresh, and the great news is; our customers love it!

Our contemporary design, all day Italian menu, and warm & welcoming personality combine to prove a winning formula for an ever-growing army of loyal customers. Now with over 100 restaurants, and more opening all the time, we’re familiar and loved – with each visit ending with a full belly and a massive smile. With sites due to open in Saudi Arabia, UAE, South Africa and Ireland under franchise, the appeal of the brand is set to increase; so there has never been a better time to join the Bella family.

Our dedicated food development team work tirelessly on creating the most authentic Italian dining experience- keeping dishes operationally simple to execute to ensure every customer is wowed. Unique in covering all day parts, with a wide appeal, Bella Italia has the widest range of dishes of any UK Italian branded restaurant, all prepared with the most authentic of Italian ingredients.

Authentic Italian dining, delivered with warmth and style
A brand that has stood the test of time, for over 25 years
Nationwide presence
Suited to a range of locations, and appealing to a wide audience

We are looking for experienced operators looking to expand their portfolio across the UK, Europe and beyond, and offer an unrivalled franchise support package, and access to one of the UKs largest restaurant supply chains, with no cost passed on to our partners.

Franchising with Bella Italia means:

Site selection and restaurant design

Benefit from our extensive experience in property requirements and store design, with access to both external and internal design teams. Innovative restaurant designs ensure our estate sets trends and maintains its position in the casual dining market place.

Award winning menus

Recreate the dishes that bring millions of customers to Bella Italia each year, and receive guidance and assistance on how to localise our menus for your chosen territory. Tap into our widely accredited UK supply chain, one of the largest in the industry, and enjoy pricing at the same price as our own restaurants.

State of the art operations portals

Keep up to date with brand developments with our online, mobile optimised operations portal and applications, and receive the complete guide on how to start and continue on the journey of operational excellence.

Restaurant visits and business reviews

Quarterly business reviews to ensure your Bella Italia business delivers maximum customer satisfaction and financial performance, coached by your dedicated business development manager.

Pre and post opening training support

Enjoy both pre and post opening training for both front and back of house teams, from a dedicated training team with extensive, UK, international and brand experience. Our team will support all stages of the process ensuring our brand standards are delivered for new openings.

Marketing support

Access our brand marketing collateral and menu designs on your online marketing toolkit site, where all branded point of sale and marketing collateral is readily available for you to customise and download, ready for print. We are also on hand to help with website and digital presences including social media and PR, help you build annual marketing plans and review progress against it.

Bella Italia News & Case Studies

Why sustainable brands will thrive over the next decade

Consumers now want to buy from brands with heart, values, and authenticity. They want the brands they buy from to be a force for good, says Marga Hoek, a global thought-leader on sustainable business
15 Dec 2017 | Read Article >

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